William Harris

A constant bridge of communication between a leader and an employee not only reduces inefficiencies but also leads to a healthier and more productive workplace for all.

Replatform from Magento to Shopify

Moving from Magento to Shopify Plus: The Complete Guide for Large Retailers

When you’re a large eCommerce store pushing thousands of orders every month – the last thing you want to think about is completely migrating your money-maker to another platform. It’s a lot of work, and you’re pretty sure it will destroy sales – so you put it off. You keep putting it off until eventually,…

google vs googol

When Will Google Index a Googol Web Pages?

Google has indexed billions of web pages.  In fact, according to Statistic Brain – Google had 67,000,000,000 (67 Billion) pages indexed in 2014.  But while, that’s an impressive number – it still means that Google has yet to live up to it’s name. Google originally got it’s name from the math word, googol, which is…

How to Not Suck at Reddit

Reddit is tough. You can’t just post a promotional link to your blog and hope that people will like it – even if it is perfectly relevant and informational (trust me – I learned the hard way) unless you want to buy Reddit upvotes. You have to figure out the right game plan for using…

Paid Content Promotion Free Content Strategy

The 12 Hottest Tools for Content Promotion

Content marketing is nothing without good promotion. Many people furiously write great blog posts, hoping an insane amount of new customers will magically find their content. It doesn’t work that way. Promotion was important before content marketing became hip. And it will be important long after we move to the next wave of marketing. Promotion will…

Twitter growth hacking ideas

The Great Big List of Twitter Lists, Ideas, and Tools

I love lists.  When I was a kid I hated them – mostly because I would make them and then lose them before I could actually cross anything off.  But as an adult (and thanks to great tools like Asana), I’m very good at making lists of everything, and crossing them off. But there are…

how to write abandoned cart emails

How to Write Amazing Abandoned Cart Emails and Increase Your Sales By 29 Percent

Every eCommerce store owner is looking for a way to streamline their store management, increase growth, and ultimately make more money. In reality, being an eCommerce store owner is a lot of hard work and there are not that many quick fixes that will result in double-digit growth for your store. There are a few…