Advertising

Funny facebook ads

5 Hilarious eCommerce Facebook Ads That Worked Incredibly Well

Can you recognize this handsome devil? If you’ve ever been scrolling down your news feed and caught site of the gold-pooping unicorn video, you’ll recognize this long-haired prince from the ads for Squatty Potty. (If not, don’t worry! I embedded it under their section below just for you.) People remember him (and the product) because…

Paid Content Promotion Free Content Strategy

The 12 Hottest Tools for Content Promotion

Content marketing is nothing without good promotion. Many people furiously write great blog posts, hoping an insane amount of new customers will magically find their content. It doesn’t work that way. Promotion was important before content marketing became hip. And it will be important long after we move to the next wave of marketing. Promotion will…

Girl Fingers in ears Ignoring Facebook Ads

Stop Ignoring Facebook Ads: Your Keys To Success

Facebook ads – you either love them or hate them – but if you’re in ecommerce, you better cozy up to them quickly. Merchants are seeing 500%+ returns from Facebook ads – you simply can’t ignore that kind of Return On Ad Spend (ROAS) if you plan on growing your business in 2015. Facebook has…

how to double your fb followers

Double Your Facebook Followers in 60 Days

As a general rule, I’m not a fan of the term, “growth hacking”. Mostly it’s because it seems to convey some really small hack that somehow will bring about huge results – results that are almost never repeatable. But, if you want to dramatically grow your Facebook followers – then this is one growth hack…

FB ads ROI

How I Got 500% ROI from Facebook Ads

What if I told you that I have an advertising campaign on Facebook that generates over 500 percent ROAS (Return on Advertising Spend)? And that same campaign routinely sees anywhere from six to 15 percent CTR (Click-Through-Rate). Maybe this sounds a bit like advertising folklore, but not only am I doing it – I can…